Small Business SDN and the Nano-enterprise

Feb 4, 2022CloudAccess Products, Nano Enterprise, Small Business

Businesses come in all shapes and sizes and, here at Ethica, we have a special affection for the smaller ones. This is part one of our series on the unique needs of small businesses. When we say “nano-enterprise” what we’re really talking about are those tiny businesses that have 0-9 employees and a single site (usually). These organizations have unique needs, so let’s talk about those!

The challenges without Small Business SDN for a Nano Enterprise

Let’s face it—it’s not easy being small. Nano-entrepreneurs are responsible for strategic decision-making, day-to-day operations, brewing the beer, arguing in court, cooking the food, dealing with the general public, doing the accounting—oh, and IT. They also have to do IT. But they might not want to do IT or fully understand its value. Most accountants or lawyers don’t get into their respective fields because they want to learn networking. Raise your hand if this describes you…

Small Business SDN for Nano Enterprise

Small Business SDN for a Nano Enterprise – There isn’t a whole lot of IT “expertise”

This skills distribution leads to a couple of common challenges. For starters, your nano-entrepreneur is going to have a lot on his/her plate. These tiny organizations aren’t built with robust support groups in mind, and most basic or managed solutions. On a related note, depending on the type of industry, there isn’t a whole lot of IT “expertise” floating around. That’s not a criticism—again, most entrepreneurs have other priorities and are proficient in getting what they need out of tech. But there’s always an opportunity to improve. Finally, there’s the money issue. In many cases, nano-entrepreneurs aren’t playing with a lot of money, and any money they spend on your services is money they’re not kicking back into their business (as they see it) or taking home. That might be the biggest challenge.

How can these nano-enterprises make best use of technology and optimize their funds?

  • Focus on the business problem to be solved. If a nano-entrepreneur runs a restaurant, they should understand how technology can improve the guest experience. Highlight the importance of digital menus and the ability to process credit cards and other digital payments. Nobody carries cash anymore. Uptime is crucial, otherwise that meal or haircut might end up being free—or very inconvenient for the customer.
  • CloudAccess service is often bundled as part of a broader offering. Many resellers choose to Layer CloudAccess into connectivity service offerings for an additional $20/month, bringing managed connectivity, traffic shaping, and, of course, better uptime. CloudAccess will help you access the cloud (mind-blowing, we know).
  • CloudAccess is cheap relative to alternative solutions because it is made for small businesses. The pricing model reflects a sensitivity to cost that is not shared by the enterprise. For cheap, effective connectivity, look no further than CloudAccess.

Download our SDN for SMB Feature sheet

  • This field is for validation purposes and should be left unchanged.

Conclusion SDN is not just for Enterprise

Nano-entrepreneurs face unique needs and challenges. With CloudAccess, you can provide simple, effective connectivity for this unique category of business. Remember, network confidence isn’t just for the enterprise!

Overcoming Connectivity Challenges

Delivering Enterprise Grade Internet in Emerging Economies In emerging economies across India, Africa, and the Middle East, consistent and reliable internet access is the cornerstone for growing businesses and economies. However, these regions face significant...

Time to Unshackle Your Business – Your Network can be your Advantage

The arrival of the Next Generation Internet marks a pivotal moment in the digital landscape. Much like the transformative shift from onsite email servers to cloud-based messaging revolutionized communication, the dawn of Next-Gen tools like CloudAccess is liberating...

The New Requirement – Internet Resilience

Resilient Access: A Must-Have for Every Business Branch or Retail Location In the modern business landscape, where digital connectivity is the cornerstone of success, even the smallest branches require resilient internet access. Gone are the days when a single...

Three easy ways to improve your VoIP

High quality Internet-based telephony has never been more important than it is today. As more organizations move to cloud-based solutions, many of which include VoIP functionality, it’s safe to say that the future of telephony is VoIP. And the future of VoIP is SDN....

Ethica CloudAccess SDN vs Cisco Meraki SDN

Here at Ethica, we know we aren’t the only ones out there offering SDN services. We get it—competition is good and necessary. We’re confident that CloudAccess technology stacks up favourably compared to the other options available on the open market. In this post,...

Small Business SDN and the Mini-Enterprise

Small enterprises aren’t a monolith. Here at Ethica, we’re concerned that standard business typologies gloss over some of the important differences in small enterprises of different sizes, lumping sole proprietorships in with 80-person companies. We aim to change that...

Small Business SDN and the Micro-Enterprise

Enterprises come in all shapes and sizes, but here at Ethica we’re a little concerned with how they’re typically arranged and categorized. This is particularly true of the generic “Small-Medium Business” (SMB) category, which is too diverse to meaningful to anyone but...

The Ethica Small Business Framework

How Small is Small? Can you make money selling SDN to SMBs? We think so. Small businesses don’t like dealing with vendors who don’t like dealing with them. The same way casinos prefer whales to guppies, software vendors like assigning their reps to accounts that are...

Critical Resiliency: Best Practice for ISPs

Critical resiliency, best practice for Internet Service ProvidersThe availability and reliability of internet access is mission critical for any organization. A business that is offline, even for a short period, can suffer significant financial losses, damage to...

Productizing CloudAccess – Part One

Twelve Simple products for ISPs looking to increase profit margins, get more creative with service offerings and solve more customer problems. Without the need for a massive investment in infrastructure, service providers can leverage CloudAccess to solve customer...

Let us show you what we do

Book a Demonstration

Learn More

"*" indicates required fields

This field is for validation purposes and should be left unchanged.

Share This